Keynote: State Of The Industry #AI311

Mon. July 17| 8:00 AM - 9:15 AM | Short North Ballrooms

A wind of change has been sweeping the country since last year's November elections and much of it will impact our businesses. In this State of the Industry Keynote we will hear perspectives from AmericanHort's leadership team on this new and rapidly changing policy environment. Ken Fisher, AmericanHort President and CEO, will discuss key, green industry trends and efforts from AmericanHort to navigate this new environment for our members. We're six months in and counting with a new President, new administration, and new Congress, and Craig Regelbrugge, Senior Vice President, Advocacy and Research will give his "Inside Washington" perspective on the new political order and outlook on horticulture industry policy priorities from workforce to tax and small business issues. Finally, AmericanHort Chief Economist Charlie Hall will report and explain current economic indicators, policy implications, and help set the stage for our best strategic thinking for the rest of the year. This Keynote presentation promises to provide valuable insights to help you manage and grow your business.

Level: Fundamental

Type: Business Operations

Track: Business Plus, Floral, Garden Retail, Generation Next, Greenhouse, Interior Plantscape, Landscape, Nursery, Special Activities

Handout(s): State of the Industry-Hall


Charlie Hall, PhD Ellison Chair, Texas A&M University
Craig Regelbrugge Senior Vice President, Industry Advocacy & Public Policy, AmericanHort
Ken Fisher President & CEO, AmericanHort